I run video production from first idea to final cut. Pre production, directing, lighting, interview setups, sound and post for brand films, business profiles and product video, shot in San Diego or on location.
Video work planned around where it will run: your site, YouTube, ads, social or a sales meeting.
Brand and business profiles
Short films about a company, its people and how it works. Planned as a set of interviews and supporting footage, then edited into one piece plus cutdowns for social.
Interviews and testimonials
Interview setups with controlled lighting and clean audio, whether that is a founder at a desk or a customer on site. I direct the conversation so answers come out in usable soundbites.
Product and service video
Video that shows a product or service in use, built to sit on a product page, run as an ad or loop at a trade show.
Post production
Editing, sound design, music, visual effects, CGI and motion graphics, all finished in house rather than handed off to another shop.
Titles, graphics and animation in the same edit
Because I also do motion graphics, the titles, lower thirds, callouts and animated product shots are built directly into the edit instead of being sent out and matched up later. The motion work and the footage come from one place.
We talk through what the video is for, where it will run and your deadline. You get a fixed quote before anything is booked.
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Pre production
Treatment, shot list, interview questions, locations and a shoot day schedule agreed in advance.
03
The shoot
Directing, lighting, interview setups and audio capture, at your location around San Diego or a space we arrange.
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Post production
Editing, sound design, music and any visual effects, CGI or motion graphics the piece needs.
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Review and delivery
You review a cut and send feedback, then receive the finished video plus versions sized for the places you plan to use it.
Work
Related work
vance.media: the studio behind this work
The vance.media portfolio lists directing, lighting, interview setups, sound design, music, visual effects, CGI and motion graphics. Explore the project for an overview of the production scope. Its cover artwork shows the Rocha Construction Services logo.
White Rabbit Coffee was a San Diego specialty coffee brand I co-founded. Video production was part of the scope I handled there, alongside brand design, web design, visual design and photography used across social platforms, events and local activations.
Every project gets a fixed quote after a free call, so you know the full price before anything is booked. The price depends on:
How many shoot days, and how many people are on camera
Locations, travel and any permits or access
Interview setups, lighting and audio needs
Edit length, revisions, and how much sound, music and motion graphics the piece needs
The Unlimited PRO plan includes one half-day shoot per month. Extra shoot days are billed separately; confirm the video scope in your quote. See the monthly plans.
01Do you handle everything from idea to finished video?
Yes. Pre production, directing, lighting, interview setups, sound and post production are all handled in house, including visual effects, CGI and motion graphics.
02Do you shoot on location in San Diego?
I'm based in San Diego and shoot on location around the city, at your business, a venue or an outdoor setting. Travel outside the area can be quoted as part of the project.
03Can you work from an existing script or footage?
Yes. I can take a script you already have into production, or edit and finish footage that has already been shot.
04Can you add titles and graphics to the video?
Yes. Titles, lower thirds, callouts, animated product shots and full motion graphics sequences can be built into the edit.
05What do I get at the end of a project?
The finished video plus versions sized and framed for the places you plan to use it, such as your site, YouTube, ads and social media.